Programs/AI/Competing in the Age of AI
AI · Program

Competing in the Age of AI

“AI is not a technology project; it is the new logic of competition.”

Examines AI through the lens of industry structure and competitive strategy, building the capacity to think differently from rivals and to decide well under uncertainty.

2 days · 14 hours4 modulesTR / EN
AI
01

About the program

AI is redefining where competitive advantage comes from. This program treats AI not as a tool but as a strategic force that reshapes industry structure and how organizations decide.

Adapts established strategic frameworks such as industry analysis and the resource-based view to the realities of the AI era, sharpening the strategic judgment needed to build a defensible position.

02

Who should attend?

Executives bringing AI onto their strategic agenda
Unit leaders seeking greater efficiency and speed in their operations
Professionals who want to connect technology to business outcomes
03

What you’ll gain

01

Strategic framing

Integrating AI into industry structure analysis.

02

Sources of advantage

Defining defensible competitive advantage in the AI era.

03

Investment prioritization

Prioritizing AI investments by strategic impact.

04

Curriculum

01

AI and the Rules of Competition

How the logic of value creation is changing.

02

Industry Structure Analysis

The impact of AI on the five forces.

03

Data-Driven Advantage

Turning data assets into a strategic resource.

04

AI Roadmap

Prioritization aligned with strategy.

05

Format & details

Duration
2 days · 14 hours
Format
In person / online
Participants
12–20 people
Language
Turkish / English
Method
Case-based + strategy workshop
Materials
Book + toolkit
Kerem Kılıç
Instructor

Kerem Kılıç

PhD in decision science and managerial behavior; a practitioner who teaches at leading universities and has designed executive development programs across many organizations. He brings academic rigor to real-world practice.

Let’s bring this program to your organization.

We adapt the content to your team’s agenda and sector to make it fully bespoke.

Start a conversation